Carphone Warehouse sees slowing of broadband customers
11th October 2007
The Carphone Warehouse has added 89,000 new broadband customers to its AOL & TalkTalk broadband businesses in the last quarter, which is a substantial decrease to the previous quarter where they managed 126,000 new customers.
This has taken them to having 2.5 million broadband customers with 1.4 million of these on their own unbundled lines which they own rather than having to use BTs equipment.
They also managed to get a further 500 telephone exchanges unbundled taking their total now to 2,212.
They have also stated that they expect to add between 200,000 and 250,000 broadband customers in the second half of the year.
With the free laptop offer from AOL that was started last month this will help to achieve this target, as it will most likely show it's rewards in the next quarters results as it proved a popular incentive despite tying customers in to a 2 year broadband contract.
Charles Dunstone, Chief Executive said:
I am very pleased with the progress we have made in our fixed line business, with visibility of future profitable growth increasing all the time. We now have over one million TalkTalk broadband customers, while the focus in AOL has been on customer migrations and network roll-out. As a result, over 80% of all new broadband customers are now connected directly to our own network. We are well ahead of schedule for migrating existing customers to our own network; we have the most extensive unbundled coverage in the UK; and customer service unit costs are falling as our processes improve
Author: Rob Cook Copyright: BroadbandWatchdog.co.uk - NetMediaUK.com