O2 have today announced they are buying The Link for £30m, this comes the day after O2 bought BE Broadband for £50m.
The move is likely to widen the area and number of people that O2 can sell combined deals to including offering broadband and internet services.
The Carphone Warehouse already have high street shops across the UK so this move means that O2 can utilise the 300 high street The Link shops in their push to rival the offerings from The Carphone Warehouse.