Virgin Media customers are to be exclusively able to watch Film4HD from this summer.
A deal between Channel 4 and Virgin Media has been agreed that will mean that Film4HD will be exclusively available only to Virgin Media customers when it launches later this summer on their digital TV service.
Also available to Virgin Media customers will be E4HD which gets many popular TV programmes such as Glee, Skins, Hollyoaks, Desperate Housewives, 90210 and Ugly Betty. The E4HD channel is due to launch on Virgin Media in April this year.
The executive director of digital entertainment at Virgin Media, Cindy Rose, said:
“Channel 4 has a great track record in delivering innovative and compelling content and we’re delighted to bring some of their very best films and most popular programmes to our customers in stunning HD. As more and more households become HD-ready, we’re lining up content that makes the most of High Definition and are making HD available to all our of customers for no extra fee.“
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irgin Media already have a range of HD channels available and are due to get more added. Some of their current HD channels include: C4HD, BBC HD, National Geographic HD, ESPN HD, Discovery HD and Eurosport HD.
Virgin Media XL TV customers will be able to access the HD channels at no extra costs with BBC HD and 4HD being available to all Virgin Media digital TV customers.
To be able to receive the HD channels Virgin Media customers will need a V+ HD digital recorder which is needed to decode the channels, a HDMI cable to connect to a HD-ready TV.
Some of the new Film4 HD films expected to be shown soon are Slumdog Millionaire, Go Lucky and Looking For Eric as well as other Hollywood blockbusters and many more.
Virgin Media also have a hundreds of hours of HD on Demand programmes available to Virgin Media customers as well as the BBC iPlayer which is delivered through their cable network.
Virgin Media have recently also announced that they are to start offering 100Mb fibre broadband (Read: Virgin to start roll out of 100Mb fibre broadband) meaning that they will be able to deliver far more content such as broadband and HD Television at the same time.