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March 11, 2010

Virgin Media to look up to Telegraph poles to deliver broadband

Virgin Media are to look to look up instead of down when it comes to installing some of it’s fibre optic cable by using telegraph poles.

virgin media Virgin Media to look up to Telegraph poles to deliver broadbandPlans by Virgin Media, the UK’s largest cable operator are to use telegraph poles and existing ducts to deliver it’s cable broadband services that will be able to deliver broadband speeds up to 50Mb and also it ’s digital TV services if a trial of the technology to Woolhampton in Berkshire goes well.

Virgin Media currently have their current fibre cable network underground which can prove expensive to deploy with the digging up of roads, however up to this point they have not been able to do any different as there are planning guidelines which stop large scale overhead deployment of cable.
The government is looking at the possibility of changing these guidelines which would then open up the possibility for Virgin Media to do large scale overhead deployment of their cable network which Virgin Media estimate could benefit around 1 million homes.

Virgin Medias Chief Executive, Neil Berkett said:

This unique trial will allow us to understand the possibilities of aerial deployment and may provide an exciting new way to extend next generation broadband services. With everything from BBC iPlayer to YouTube increasingly demanding reliable ultrafast broadband speeds, we’re keen to ensure that all communities, in towns, cities and villages right across the UK, stand to benefit.”

The government are keen to get next-generation digital services out to rural communities and allowing Virgin Media to look up instead of down could be one way to help with rolling out fibre broadband to more rural areas.

Virgin are already planning on extending their network to another 500,000 homes that would then be able to access it’s current top rated XXL broadband service offering 50Mb. There are currently 12.6 million homes in the UK that are able to connect to the Virgin Media network.

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